This project was made for Renner celebrate their child's day. Kids would receive a cardboard version of a VR, together with a phone App they could play.
The design thinking behind this game was little make-beleives we used to do inside cardboard boxes. Every vehicle in this race is made out of a cardboard box, as if the VR is visualizing the imagination.
My responsabilities in this project were:
1. understanding how could we use already implemented mechanics from another game in a successful way; What would we keep? what to remove? What to change?
2. deciding camera (third person or first person. We went with third person)
3. designing the vehicles and provide info to the artists
4. desinging the 'room' where levels are selected, and provide artists with the info needed to implement it.
This project was deployed with the VRMonkey Team, who worked full on to make it work. It payed off, as Corrida Fuzarkas is one of Renner's greatest cases of good marketing.
One of the levels. The player is controlling a Plane. Its a racing game, get more points and you can have some improvements and new vehicles!
On the Facebook Link below, you can actually see the ad running with the game!
https://www.facebook.com/100016724952185/videos/336157050285124/
